The Mahakumbh organized at Sangam for one and a half month not only filled the pockets of lakhs of people by giving them employment opportunities but also showcased the art and craftsmanship of Uttar Pradesh to the world. The famous products here were sold extensively. Excellent products from every district were displayed in the One District One Product (ODOP) exhibition.
Products worth Rs 12,89,29,360 were sold in the exhibition in 45 days. Moonj craft of Prayagraj, Amla of Pratapgarh, brass workmanship of Moradabad, asafoetida of Hathras, bedsheet of Baghpat, metal craft of Aligarh, carpets of Mirzapur and Bhadohi, sarees of Mau, costumes of Thakur ji of Mathura attracted people from abroad.
142 stalls related to various products were set up in the ODOP exhibition in Mahakumbh. Baskets, baskets made of Moonj of Prayagraj, decorations on the walls and other decorative items became the center of attraction for the people. Amla products of Pratapgarh like murabba, candy, juice etc. also won the hearts of the people.